That Danny! » seo

How Google penalises sites with too many of the same URL – Tested!

Danny — Wed, 18 Mar 2009 19:00:31 +0000

Last week I got an insight into how Google penalties work if you use a URL too many times in a blog entry.

In my recent article, I covered how scammers target Sedo users.

The article was included in the Google index within the hour, as it usually is for my blog, and for [...]

SEO and Journalism: “Online POKER marketing could spell the NAKED end of VIAGRA journalism as we LOHAN know it”

Danny — Tue, 22 Jul 2008 10:14:22 +0000

I wanted to highlight an excellent article by Charlie Brooker about the impact of SEO requirements and the pressures of web-traffic-oriented journalism on the quality of news.

The article sets out to demonstrate its premise with the first paragraph and then explains it:

“Miley Cyrus, Angelina, Israel vs Palestine, iPhone, 9/11 conspiracy, Facebook, MySpace, and [...]

The VPAMAZON Voucher – A Story of Missed Opportunities (or: “how not to market on Google”)

Danny — Fri, 18 Jul 2008 10:41:26 +0000

Enter “VPAMAZON” or “VPAMAZON2” into Google to get these great offers, said the promo slip, that arrived with my Amazon book in the post today. It was advertising premium business cards.

I was intrigued by this marketing tactic. Was the advertiser sure that no one else would muscle in on his preferred search terms? So [...]

How do I get my site into Microsoft Live Search? – SEO Article #3

Danny — Thu, 03 Jul 2008 14:31:39 +0000

How do I get my site into Microsoft Live Search?

Although Google is king, serious search engine marketing should not ignore Microsoft’s Live Search. Microsoft is investing significant resource into making its search engine live.com successful, and now is the time to ensure you are in on the action.

The steps [...]

What’s a “NO FOLLOW” tag?

Danny — Sun, 15 Jun 2008 21:26:15 +0000

What is a no follow tag?

A no follow tag, or “nofollow” (if you want to be one of those hip new-speak people with “nospaces” between words), is a tag that websites and blogs sometimes add to stop search engine “spiders” or “bots” from following some of their links to external sites.

For example, [...]

How to Write for Google – SEO Article #2

Danny — Sun, 15 Jun 2008 17:18:19 +0000

This is a continuation from: How do I get my site into Google? – SEO Article #1

SEO Article #2: “How to Write for Google“ (and some stuff about toads).

I’ll start with my usual caveat: you should write content that people would like to read, or as Google puts it: ‘Always focus [...]

How do I get my site into Google? – SEO Article #1

Danny — Sat, 14 Jun 2008 23:10:22 +0000

Getting your site into to Google is the easy part, getting it to appear in relevant Google searches is quite another. But let’s start with how you get your site into the world’s most popular search engine.

SEO Article #1: “How do I get my site into Google?“.

Step one: create your website before [...]

What is an Internet Ghost? How does SEO use Internet Ghosts?

Danny — Thu, 12 Jun 2008 13:11:48 +0000

What is an Internet Ghost? How does SEO use Internet Ghosts? - This article explains the terms and how they can work for you.