With bingo bringing in high revenue streams for online newspaper editions, it is little wonder that the Daily Star chose to hit The Sun where it hurts with its bingo advertising campaign - but bombing The Sun’s Wapping HQ with Bingo balls?
I’m sure the Sun’s staff in Wapping will see the hilarity. After all, [...]
Entries Tagged as 'New Media'
Daily Star bombs The Sun newspaper (but is an in-joke really a good campaign strategy?)
November 24th, 2008 · No Comments
Tags: Media · New Media · Newspapers
eBay Libel Threat After Negative Feedback - When Online Libel Gets Personal
October 28th, 2008 · No Comments
Chris Read, a 42-year-old from Kent, is facing legal action for libel after leaving negative feedback for an item he bought on auction site eBay. On October 3, Read used the feedback facility on eBay and wrote: “Item was scratched, chipped and not the model advertised on Mr Jones’s eBay account.” Mr Read subsequently received [...]
Tags: Internet · New Media · legal
Understanding Website Statistics - Five Pitfalls to Avoid
October 11th, 2008 · No Comments
Website statistics: what’s wrong with the following statements?
1. My website gets 20,000 hits a month!
2. My website gets three million unique visitors a year!
3. Our statistics show that users spend an average of 30 minutes per visit to our website!
When you boast to your friends that your blog gets 10,000 hits, or tell your boss that your company’s [...]
Tags: Internet · Marketing · New Media · Technology · ecommerce
Web Design Companies with Rubbish Websites? Doh!
September 10th, 2008 · No Comments
The web design space is getting crowded, and it’s getting difficult to tell the good guys from the ones who try to sell you a falafel of sales jargon. Or does it?
It never ceases to amaze me when a company, purporting to design websites, lets its own site look like it was cobbled together by [...]
Tags: Internet · New Media · Technology
Oh Sh*t - Google Chrome Doesn’t Really do THAT?!
September 5th, 2008 · No Comments
Your passwords and indiscretions for world+wife to see.
OK - I admit it’s a problem that’s also inherent in Firefox, but Google’s new browser, supposedly built from the ground up, should really NOT do this. It’s absolutely effing bonkers!
What am I on about? Google Chrome allowing users to view ALL their saved passwords for different websites, [...]
Tags: Health · Internet · New Media · Technology
Design Agency Wisdom - How to Fail a Client Pitch in Three Minutes!
August 7th, 2008 · No Comments
I got a call from a web design agency yesterday. The lady on the other end was cold calling the company I am consulting to, and somehow got through to me.
Here is a summary of the interaction:
‘I’m calling from agency X’, she said, ‘and I was wondering if you were planning any web design [...]
Tags: Internet · Marketing · New Media
IwantGreatCare.org - “rate your doctor” - will it go up in flames of libel?
July 22nd, 2008 · 1 Comment
IwantGreatCare.org was launched in the UK as a service allowing patients to rate their doctors online. Patients can rate doctors out of 100 on “trust”, “listening” and recommended categories, and then leave comments about the doctors that they have rated.
Every time I consult to website owners about user generated content, one of the first [...]
Tags: Internet · New Media · legal
Your personal YouTube Viewing Habits to be Handed Over to Viacom
July 4th, 2008 · No Comments
YouTube owner Google has been forced by a New York judge to hand over the personal information of every person who has ever watched a video on the YouTube to US broadcaster Viacom, whose TV channels include MTV, Paramount and Nickelodeon.
The information is of more than 100 million people, their viewing habits, internet and [...]
Tags: New Media
