5Feb/090
Computer Tan Hoax Draws in Crowds
Tan at your computer screen!
The invention of the vain century: Computer Tan is a campaign launched to raise awareness of skin cancer-related deaths in Britain.
It has drawn in the crowds, reporting tens of thousands of visitors in its first 24 hours.
The site was launched for the Karen Clifford Skin Cancer Charity by advertising agency McCann Erickson.
It gives the user a "free screen tan session", then highlighting how tanning can cause skin cancer.
